About
Building Brands was created to help construction, infrastructure, engineering, and property businesses present themselves professionally and consistently across every touchpoint.
Many businesses do exceptional work but struggle to communicate their experience, capabilities, and value in a way that reflects the quality of what they do. Building Brands exists to bridge that gap through practical branding, websites, capability statements, content, and marketing support tailored specifically to the industry.
With more than 15 years of experience working alongside contractors, consultants, developers, and project teams, Building Brands understands the unique challenges of presenting technical services, complex projects, and professional expertise clearly and credibly.
The focus is simple: helping businesses build trust, strengthen their reputation, and create a professional presence that supports long-term growth.
Our Approach
Many construction businesses have years of experience, strong project portfolios, and excellent reputations, but their branding, website, and marketing materials don’t always reflect the quality of the work they deliver.
Building Brands helps bridge that gap by creating professional, credible, and consistent communications that showcase experience, capability, and expertise.
Every project is approached with a focus on clarity, practicality, and industry relevance, ensuring the end result feels authentic to the business and the people behind it.
About Adele
I’m Adele Gannaway, founder of Building Brands.
For more than 15 years I’ve worked with construction, infrastructure, engineering, and property businesses across New Zealand, helping them develop brands, websites, capability statements, submissions, marketing materials, and digital content.
Having worked with organisations ranging from specialist contractors and consultants through to large project teams, infrastructure providers, and government agencies, I understand the importance of presenting technical expertise clearly, professionally, and consistently.
Building Brands combines industry knowledge with practical marketing experience to help businesses showcase their work, communicate their capabilities, and strengthen their professional presence.
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Consultation
Whether you’re looking to refresh your brand, improve your website, or better showcase your experience and capabilities, we’d love to hear about your business.